Volume 91 Issue 12
Inside this Issue

Member Highlights
  In the Spotlight
  Member Recognitions
  Welcome New Members
  Renewing Members
News Flash
Calendar
  Community Events
  Chamber Meetings
Contact Us
Photo Album

Promo Quick Links

State of the County - Jan. 13th
Emergency Response Guidelines
Victory! by Tom Erwin
Chilly Fest: Ice & Penguin Form
Golden Girls Hair Styling
10th Annual Reindog Parade
Rapid Refill
 

 

Now at the new chamber office!









Chamber creates team to help small businesses sustain themselves...

The Blue Water Area Chamber of Commerce has a mission “to partner with our membership to create a sustainable business environment,” and they are doing just that with the creation of a new Business Entrepreneurial Assistance Team (BEAT).

The goal of BEAT is to help the business sustain itself, especially in the first five years. The program is also offered to established businesses that may be experiencing difficulties.

The BEAT group will utilize the experience, skills and expertise of chamber members to offer business guidance and assistance to entrepreneurs in the following disciplines:

  1. BEAT Coordinator & Business Plan Development – Dave Brandt, CFO, E&A Credit Union

  2. Marketing – Shawn Starkey, St. Clair County Community College

  3. Financial – Fred Manuilow, CitizensFirst Bank

  4. Accounting and Budgets - Mike Kelley, CPA, Frohm, Kelley, Butler & Ryan

  5. Legal – John Adair, Attorney, Hill Devendorf

  6. Insurance – Bill Robbins, The Robbins Group

Process:

  1. A business owner or entrepreneur will contact the Chamber or be referred to the Chamber.

  2. The Chamber president will refer the client to the BEAT coordinator

  3. The BEAT coordinator will attempt to determine which disciplines need to be engaged, and a meeting will be called.

  4. BEAT will provide the necessary council and advice and make referrals for further assistance if necessary.

The Community Foundation of St. Clair County, which created a Small Business Incentives Committee to oversee the distribution of grant and loan funding to downtown businesses, will utilize BEAT if a business seeking funds needs assistance to fulfill the criteria of a business plan.

“Many people looking to start a small business have a difficult time getting past the business plan and if they need funding, even grants, a strong business plan is required. BEAT will help them identify holes and give advice on how to prepare a winning business plan to the financer,” said Chamber President, Vickie Ledsworth.

“Furthermore, developing a business plan is a crucial learning exercise for anyone wanting to start and sustain a business. As the business changes, the business plan should also change.”

John Diller, owner of Pringle’s Sweet Shoppe opening in the spring utilized the Chamber for assistance with his business plan before applying for funding assistance from the Community Foundation. Representatives met with Diller and his accountant to discuss his business plan and areas where it could be improved. The result was a successful funding request to the Foundation’s Small Business Incentives Committee.

With the current state of the economy, Ledsworth has received half a dozen calls just in the last week regarding new business start-ups and requests for information on funding incentives.

“A down economy can present people with the motivation to take things in their own hands and open a business. Some, like Peter and Linda Whipple, who are opening The Whipple Tree, have owned a business before and may not need additional help, while others need a guide to come along side and help them through the process and that’s what our team can offer them.”

Businesses do not have to be a member of the Blue Water Area Chamber of Commerce to receive assistance. For more information or to make an appointment, please call Vickie Ledsworth, Blue Water Area Chamber of Commerce at (810) 985-7101.

To learn about other local chamber activities, visit www.bluewaterchamber.com


View more events in our full Photo Album here!

November Events

The Whipple Tree Ribbon Cutting
11.25.08
Leadership Blue Water
11.20.08
After Hours @ The Arc
11.13.08

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Page 2

Thank you
Renewing Members!


Landmark Academy

Larry Builte Construction, Inc.

Law Offices of Timothy Lozen, P.C.

Ontario Lottery Gaming - Hiawatha Racetrack and Slots

Paul Mitchell The School - Great Lakes

Pre-Paid Legal

St. Clair County Regional Educational Service

Tastefully Simple / Tammy Felarca

Wal-Mart Stores, Inc.

In the Spotlight: Baker College Expansion "The Meeting Place"

Baker began their 2nd floor addition this past Spring, which added seven new classrooms as well as 6 new offices, additional space for our adjunct faculty, and 2 restrooms. One of the classrooms has stadium seating and can accomodate 75-80 students if needed. They also enhanced the entrance that is most used by students by adding an atrium. It has seating, a small fountain and some foliage. It really provides a nice, peaceful sitting area for our students.

In addition, Baker also enhanced their Surg Tech lab area and built a "mock" pharmacy tech area for their students. Included in the makeover was a techonology upgrade for the Dental Hygiene and Dental Assisting areas. Baker prides itself on having a focus on students, student learning and making sure their faculty has the resources students need to facilitate learning.

Sy Design was the architectural firm and Sheldon Construction was the company that did the structural work. Sy Design oversaw the project as well. They were finished in record time and Baker feels confident in the quality of work. They said that both companies were customer-focused and treated everyone with respect. Their actions and profesesionalism certainly spoke well for our community.

For more information: www.baker.edu or stop in to see for yourself!

 

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Page 3


Welcome
New Members!


Grandview Tower

Mr. Appliance of St. Clair / North Macomb

David E. Oppliger

The Whipple Tree


Red Mudd Studio Holiday Show a huge success!
Approximately 260 people attended the 2 day Holiday Show and Sale. Red Mudd Studio hosted fourteen artists plus Deborah Maxwell. The studio is located in Kimball at 640 Richman Road. Red Mudd Studio, LLC will be open through December 24 for last minute shoppers to complete their holiday gift giving. All pottery is handmade in Michigan and is food, oven, microwave and dishwasher safe. Studio hours: Thursday - Sunday 11 am - 4 pm and by chance or call ahead 810/434-5058. Visit www.redmuddstudio.com for Girls Night Out and class information.!

Visiting Nurse Association receives national recogntion
The Visiting Nurse Association’s Home Health Division was ranked in the top 25% in the nation for 2008. After 58 years of serving the Blue Water Community, the VNA has never turned away anyone due to an inability to pay. As a local, non-profit home health and hospice agency governed by the community, The Visiting Nurse Association and Blue Water Hospice provide high quality, comprehensive home health and hospice care….and is the choice of local physicians, hospital discharge planners and case managers.”

Local Pet Sitter named Best Pet Sitter in Michigan and Best Dog Walker in Michigan in the 2008 Readers Choice Awards for Michigan Tails Magazine!
Holly Cook, owner of Special Pet Care Services, LLC has been named Best Pet Sitter in Michigan by Michigan Tails Magazine Reader's Choice Awards. Mrs. Cook also garnered the Best Dog Walker in Michigan. "This is an honor", says Cook. "The readers choose the award which makes it very special." Special Pet Care Services, LLC received a similar award in 2006 from Michigan Tails Magazine - Best Dog Walking Service in Michigan 1st Runner Up. Back in 2004, Holly Cook was named Pet Sitter of the Year by Pet Sitter's International, a worldwide educational association for professional pet sitters.
For more information about either award please contact:
Michigan Tails Magazine www.michigantails.com Pet Sitters International www.petsit.com

 

News Flash

FREE Home Inventory Software Available
The Insurance Institute of Michigan (IIM) has teamed with the national Insurance Information Institute to offer Michigan residents a home inventory software program that makes creating a listing of valued possessions easier and less time-consuming. The software is free and can be accessed at IIM's website, www.iiminfo.org. The program is ideal for both homeowners and renters. The software allows consumers to catalog possessions room by room, including descriptions, makes and models. Users can also add photos, scanned receipts and scanned appraisals. Although insurance companies do not require a home inventory, it is important to have one, according to the Insurance Institute of Michigan.

12 Tips of Christmas from our friends at the Michigan Retailers Association
Retailers wanting to make the most of the holiday shopping season should ask themselves: What Would Santa Do?...

  1. Attitude: Make up your mind that your store and your customers and your employees are going to have a great Christmas and nothing is going to stand in the way. Not the grinches on Wall Street or in the news media. Think it’s easy for Santa to visit every home around the world in a matter of hours? It’s not. Santa doesn’t pout, he gets it done.
  2. Fun: Make your store a fun place to work and shop, no matter how hectic. Fun is contagious. Santa doesn’t put up with grumps and whiners in his workshop — he drowns them out with “Ho Ho Ho!”
  3. Personal: Relate to your customers on a personal level, using phone calls, thank-you notes, personally selected items and in-store conversations that show you care. Santa visits each house himself.
  4. Cheer: Make your store bright, cheery, and welcoming. Use sights, colors, sounds, touch, taste and mild scents to put customers at ease. The world’s troubles don’t come past the entrance to your store — not this holiday! There’s a good reason the North Pole is the most special place on Earth.
  5. Luxury: Spoil your customers the way Santa spoils good little children. Offer “affordable luxuries” and “luxurious necessities” — items that shoppers can treat themselves to without spending a lot. Shoppers might say they’re only looking for necessities, but the taste for something special is a big part of the holiday tradition.
  6. Value: Spoil your customers some more with the added value of gift wrapping and comfort-oriented “freebies” like a cup of cappuccino, bottled water or some delicious holiday cookies. Maybe the power shopper’s petered-out partner simply wants a comfortable place to sit.
  7. Generosity: Remind customers how good it feels to them to “play Santa” this one special time of the year. It’s already part of their value system, so take the opportunity to reinforce their generous nature.
  8. Coupons: Coupons are back. Use direct mail, e-mail and your website to distribute them. Stuff one in every customer’s bag for return business. Also plan promotions that bring customers back into your store during the slow times after the holidays. Offer dollars-off certificates for use from January 1–March 31 for every $50 or $100 a customer spends before Christmas.
  9. Industrious: Use every spare moment to do something constructive for your store and your sales — call customers, clean and polish, re-merchandise, make your place more warm and inviting. Santa doesn’t sleep until after Christmas.
  10. Wow! Put some "Wow!” into your displays. Even if you have less inventory, consider it an opportunity to give each area more space and attention. Why do we notice Santa? That dude knows all about visual merchandising.
  11. Cleanliness: A clean, neat store is an attractive store. And that extends to the restrooms, where small details like hand lotion can be perceived as a welcome treat by weary shoppers. Santa knows clean — his suit is always impeccable, no matter how many chimneys he visits.
  12. Inventory: Santa moves all his inventory out the door by Christmas — you should, too. This year, profitability should be secondary to cash flow. Go ahead and mark down that inventory. Better to offer 20 percent off before Christmas than be forced to cut 75 percent off in January. If you have a less profitable Christmas but are able to buy new inventory for the spring, you’re positioned to come back strong when times are better.
By the way: you know what Santa does—he makes his list and checks it twice. You’ve got this list — make sure you check it at least twice each day. — Michigan Retailers Association

 

   

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Page 4

Board of Directors

Officers

Mr. Martin Doorn, Chair
Ms. Pamela Gordon-Ruthenburg, Past Chair
Ms. Michelle Myrick, Treasurer
Ms. Vickie Ledsworth, Secretary
Mr. Ed Brooks
Mr. Paul Lydy
Mr. Rich Seim

Directors
Mr. Dan DeGrow
Mr. Doug Dolph
Mr. Tim Dowd
Mr. Chris Fulks
Mr. Michael Glenn
Mr. Les McDermott
Ms. Michelle Mueller
Mr. Rob Patterson
Mr. Jon Peterson
Mr. Marc Reno

Contact Us
Blue Water Area Chamber of Commerce
512 McMorran Blvd.
Port Huron, MI 48060
(810) 985-7101
(810) 985-7311 fax
info@bluewaterchamber.com
www.bluewaterchamber.com


Chamber Staff
Vickie Ledsworth
President and Secretary
Amanda Will
Director of Sales & Marketing
Kelli Plater
Administrative IT Coordinator


Calendar of Events
   
  Community Calendar
Chamber Meetings
After Hours Wine & Cheese
Date: No meeting this month
Where:

When:
Executive Board Meeting
Date: December 4
Where: Chamber office
When: 3:00 pm
Ambassadors Committee Meeting
Date: No meeting this month
Where:
When:
Finance Committee Meeting
Date: No meeting this month
Where:
When:
BbR Meeting High Fivers
Date: December 1, 15
Where: Casey's Pizza & Subs
When: Noon
Public Affairs Committee Meeting
Date: December 3
Where: Bob Evans
When: 7:30 am
Chamber Board Meeting
Date: December 18
Where: Foundation CRC
When: 7:45 am
Shameless Networkers
Date: December 2, 9, 16, 23
Where: Colonial House & Banquet Center
When: 8:00 am - 9:00 am
Economic Task Force Meeting
Date: TBD
Where:
When:
 

 

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